How to make Live Chat pay off

How to make a good use of a Live Chat on my website? How to make customer support agents’ time pay for itself? These are the questions online retailers ask every time they implement a Live Chat tool on their websites. Online shoppers prefer Live Chat over other communication channels E-Tailing Group reports that 72% of online shoppers consider live chat very important when buying gifts online. Taking into account this statistics you might want to start offering Live Chat support to your customers immediately. But in the rush to help customers via Live Chat many jumped in without reviewing all chat features and making good use of them.

Continue reading