Dissatisfied customers are, unfortunately, an inevitable fact of business life. How you respond will determine whether the customer shares on social media how terrible your customer service is or will remain loyal to your company. Lots of brands have gone out of business because of poor customer service. More than ever, customers want to be treated with respect. According to the report Customers 2020 by Walker Information in collaboration with Customer Think and the Chief Customer Officer Council, by 2020 customer experience will overtake price and product as the key brand differentiator.
In this article I will highlight the main reasons why customers leave dissatisfied and will unfold unpleasant facts about the impact of poor customer service on the brand. On the below infographic you will see valuable statistics from NewVoiceMedia and ClickFox about poor customer service effect on the business: >>>