Millennials now make up the largest consumer demographic with more spending power than any other generation. According to Accenture, while Millennials are already a potent force (spending approximately $600 billion each year), they will truly come into their own by 2020, when their spending in the US is projected to hit $1.4 trillion annually and represent 30% of total retail sales. Businesses that intend to keep them as customers need to rethink how to approach this generation.
Is your customer service Millennial-friendly?
Millennials have high standards for fast, seamless and consistent cross-channel, cross-platform, real-time, personalized experiences. And they can easily take their business to a competitor, if you fail to meet their expectations. In fact, studies reveal that 68% of 18 – 34-year-old consumers have stopped doing business with a brand due to a single poor customer service experience.
One of the most important facts to remember: they don’t want to talk to you if they have a question, complaint or issue about your product or service. And they will definitely not tolerate to stay on hold. Millennials are extremely comfortable with non-verbal communication, and they really do like to handle things on their own, rather than depend on customer service representatives to do it for them.
The infographic below highlights 9 must-know research-backed facts you need to know about your Millennial customers to provide a truly millennial-friendly customer service. If you find the info helpful, make sure to share it with your colleagues!
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<a href="https://www.providesupport.com/blog/make-your-customer-service-millennial-ready-infographic"> <img src="https://www.providesupport.com/blog/wp-content/uploads/2017/08/9-Things-to-Know-to-Make-Your-Customer-Service-is-Millennial-Ready.jpg" alt="9 Things to Know to Make Sure Your Customer Service is Millennial Ready [Inforgraphic from Provide Support]" width="1200" height="5603" border="0"/></a> <p>From: <a href="https://www.providesupport.com/">www.providesupport.com</a></p>
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