Millennials, also known as Generation Y, are among us and before you even know it, they will make up most of your customer base. Besides being the largest demographic in the marketplace, Millennials have greatly redefined the customer experience and continue to challenge businesses to keep up to their ever-changing expectations.
Accenture predicts that in the US by 2020 their retail spending is expected to hit $1.4 trillion per year, which is a huge share of the global spend. That’s why if you want to ensure a long life for your business, you simply can’t ignore this powerful generation.
So how do they expect to engage with brands? What do they expect from a customer experience and customer service perspective? The very first thing you need to know about Millennials is that they have no fear of leaving a company. In fact, over half already do it every year, while as many as 25% will leave a company after one bad experience.
If you haven’t taken the time to understand your millennial customers yet, the Infographic below will serve as a reference guide for your business and help you adapt your customer service strategy to their lifestyle and expectations.
If you would like to share this infographic on your blog or website, just copy the following code and paste it into your webpage source:
<a href="https://www.providesupport.com/blog/deliver-excellent-customer-experience-to-millennials/"> <img src="https://www.providesupport.com/blog/wp-content/uploads/2016/01/How-to-Deliver-Excellent-Customer-Experience-to-Millennials.png" alt="How to Deliver Excellent Customer Experience to Millennials [Inforgraphic from Provide Support]" width="1000" height="5050" border="0" /></a> <p>From: <a href="https://www.providesupport.com/">www.providesupport.com</a></p>
Provide Support is a leading customer service software provider, offering live chat and real-time visitor monitoring tool for businesses: www.ProvideSupport.com
Very useful infographic! It will surely help brands understand how to deliver outstanding experience to Millennials. We recently published an article that lists seven truths businesses need to understand in order to reach that most coveted of demographics: http://www.guided-selling.org/marketing-to-millennials/ I think it can be a good complement to your infographic.
Thank you Daria, very informative article!
Very cool article.
Congratulations for your work
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